Painting the town purple with our launch in Sydney – Exciting times ahead!


When we launched in August last year, we were a completely unknown entrant to the Australian real estate market. Having had incredible success in the UK market becoming the third largest real estate agency in under three years, expectations for launch were high. Success in the UK is all good and well, but in bringing the proposition to Australia it was important that we were able to make an impact quickly and demonstrate that our model works in the local real estate market.

We’re proud to announce that in the four months since launching in Brisbane, Melbourne, the Gold Coast and the Sunshine Coast, Purplebricks has exchanged or settled on over 150 properties to deliver an estimated $1.7 million in savings back to our sellers. It’s a fantastic achievement for such a short space of time to and we are excited bout bringing our model to Sydney to allow homeowners to benefit from the savings too.

For the first time, Sydneysiders now have a choice when it comes to selling their home and no longer have to pay the expensive commission and marketing costs that they have had to put up with for so long. What I’m most proud of are the reviews we’ve received from our customers who have rated us a brilliant 9.5/10. Take a moment to read the reviews on, they really are amazing and we’re incredibly grateful. The reviews reflect the outstanding levels of customer service provided by our Local Property Experts and wider team, who go over and above to make the selling process a seamless transaction for all involved, from getting their home on the market to getting it sold.

Selling a home is one of the biggest financial transactions that a person will ever make, and with recent CoreLogic data revealing that Sydney property prices rose 50 per cent faster than Australia’s capital city average during 2016, there’s never been more of a need for change to the outdated commission based model in this city. Selling a home can also be a stressful transaction, but with our 24/7 personalised, high quality service, as well as the constant support of a Local Property Expert, our Central Property team and an accessible and transparent online platform we’ve been able to make the process a great experience for Australians across the country and save them thousands of dollars along the way.

We’ve looked closely at the savings homeowners can make in Sydney by using Purplebricks and it has revealed hugely impressive savings. For example, residents in Edgecliff can save an incredible $85,000, homeowners in Balmain up to $37,900, up to $37,900 for residents in Glenhaven and the average across the Northern Beaches is in excess of $30,000!

But those suburbs aside, even in areas where property values are not quite so high, Sydneysiders can expect to save on average over $15,000 in fees, whilst still getting the best price for their home.

We want to make sure that all Australians have a choice when it comes to selling their home, and following our launch today in Sydney and parts of the Central Coast, we’re looking forward to expanding to Adelaide and Perth to continue our mission of giving Australians a more cost-effective and fairer way to sell their home than the traditional model.




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